The 20th edition of Marca by Bolognafiere, the international distributor’s brand show
, closed on Wednesday, and this year for Eat Pink, now in its third year of participation, it was again a
success both in terms of presenting important new products and establishing new and interesting contacts with
customers and suppliers and strengthening already strong ties.
The most important new feature was the new logo that was simpler, more modern and consistent with Eat Pink’s constant evolution
which follows the constantly changing needs of the modern consumer. The logo has changed,
but the values and quality of the products have not changed. The company, in fact, will continue to focus ona meat
pink lean 100% Italian and fully traceable pork and to promote its consumption as part of a
healthy and dynamic lifestyle.

This change, as well as on the walls of the unmistakable Eat Pink booth, was used in the new
pink packs of “Already Cooked” that, as always, attracted the gaze of customers and operators.
Finally, the new BBQ line, characterized, however, by the light blue of “Quelli Teneri,” aroused curiosity and
interest in both Eat Pink-branded products and ad hoc private label projects, particularly
for the summer period. Ribs, chops and sausages are, in fact, the ideal products for this type of
use.
Also in Brand Eat Pink has once again stayed true to its policies of social and
environmental sustainability. On the one hand, fighting food waste by donating to the diocesan Caritas of
Bologna all products left in the exhibitors’ refrigerators at the end of the fair. Regarding the packs used, on the other hand, they are all
recyclable and when possible also from recycled raw materials, consistent with current food regulations
.